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Guides

Automobile Industry and CGI
The perfect integration
New Trends

  • Fox Rendering Team
  • Sep 06, 2019

Of late the automobile industry has ebraced CGI in big way, from pre pre production, training and marketing the CGI is making big inroads in the Industry.

Actively visible at a larger scale is the CGI based car launches. Companies are making use of the power of CGI to create hyper realistic marketing videos. The digital control allows Marketeers to showcase their product in a better manner with more control on lighting, camera movement, obstructions etc.

Companies are making use of the power of CGI to create hyper realistic marketing videos.

Our render farm has helped render launch videos of multiple automobile giants like Mercedes Benz, Honda, Renault etc. The ability to create and render digital graphics in short periods allows companies to share more information with potential customers saving both cost and time.

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If the company is still in the awareness stages of getting to know the market for the new launch, then VFX can offer a great way to test the interest levels and feedback. Multiple digital campaigns and startegies can be run using the digital tools.

With digital design the marketeer is free to use his imagination to the fullest without being tied up in the physical world contsraints. Its a big opportunity for studios to understand and see what kind of value they can add. We are here to help you render your projects.

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Guides

The Growth of VFX
The future beckons
Trends

  • Fox Rendering Team
  • July 08, 2019

Report by Girish Menon in Economic Times The animation and VFX industry is estimated to grow at a CAGR of 17.2 per cent over 2017-21 to reach a size of INR131.7 billion, driven by a steady 9.5 per cent growth in animation and a 25 per cent growth in the VFX segment. The uptake of local IP/domestic content is likely to be the key growth driver for the animation industry, and the expected uptake of digital consumption through OTT platforms will add to the growing demand for localised content. FOx Renderfarm hopes to play a major role in this growth story of the Indian animation industry. We have upgraded our render farm server infrastructure to stay ahead of the curve. Our new GPU supported machines and the mammoth 56 thread machines are now now live and can understake and delivery big projects faster and cheaper..

The India VFX market is poised to grow at a CAGR of 13.9%

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